The business behind the naughty bits

I built it the hard way. You don't have to.

No agency. No existing audience. No magic formula. Five years of figuring out what works, what doesn't, and what actually makes money in this industry. I've learned a thing or two along the way, and I'm happy to share it.

  • $3M+ earned
  • Top 0.1% creator
  • 400+ mentoring sessions
  • 5 years in the industry
Jane

What are you here for?

A little help, or a lot?

01 / Read

I’m here to learn a thing or two.

Straight-talking advice on promotion, selling and running a creator business. No recycled advice. Just what I’ve seen actually work.

02 / Work with me

I want a second set of eyes on my business.

Stuck, plateauing or not sure what’s actually holding you back? That’s what the 1:1 is for.

From the blog

Worth a read.

01 / 04

Creators who’ve worked with me

A few stories worth sharing.

I’ve had the pleasure of working with hundreds of creators over the years. Here are a few of their stories.

Hope’s story

HopeHope

$500/mo → $87K/mo

Hope came to me in August 2024 with 28 paid subscribers, making around $500–$600 a month. By December 2025, she’d grown to around 6,000 fans and had an $87K month.

“That call with Jane changed my life and my family’s life.”
Excerpt from Hope's message
Hope’s message · shared with permission
Redacted earnings screenshot, December 2025
December 2025 · $87,033 · top 0.14%
Hope, featured creator case study
Hope · identity protected
01 / 03

Identity and account details protected. Results shared with permission.

Read Hope’s full case study

More creator stories

2 years stuck at 1–2% → US$100K+/month

Reached top 0.04%

Scarlett

"That one call shifted everything."

$1.5K/mo → $20K/mo, quit her job

J.K.

"Jane's mentoring boosted me to the top 1% within my first month."

$200 day → $1,000 day

Summer J

"I just had my first ever $1,000 day."

1.7% → top 0.02%

and still climbing

Del

"She encouraged me to never be satisfied with my success…"

Full-time with 4 kids · reach doubled in 2 weeks

SS

"Two weeks in and I'd more than doubled my OF reach."

See more creator stories →

Creator case study · Hope

From $500 a month
to an $87K month.

7 Aug 2024 · 1:1 call

28 paid subscribers

$500–$600/month

Dec 2025

~6,000 fans

$87K month

Top 0.14%

In Hope’s words

“That call with Jane changed my life and my family’s life.”

— Hope

“When I booked my call, it was all the money I had left.”

Hope's original message, with her account details removed

Hope’s original message · account details removed · shared with permission

What changed

She stopped copying and started understanding her own business.

She’d already been through three agencies and had decided she didn’t want to work with another one. She later told me she’d been copying some of my Instagram content because she didn’t yet have the confidence to trust her own ideas.

We worked through her promotion, particularly Instagram, and how she was approaching the business. The goal wasn’t to give her another formula to copy. It was to help her understand why things worked, make better decisions for herself and build something that was actually hers.

Then Hope did the work. She tested, learned, adapted and kept building on what worked.

The progression

Not overnight. Built over time.

  1. 7 Aug 2024 · Call
  2. 8½ months later
  3. 16 months later

April 2025

Redacted earnings screenshot, April 2025
$40,4948½ months after the call · Top 0.4%

December 2025

Redacted earnings screenshot, December 2025
$87,03316 months after the call · Top 0.14%

December 2025

Redacted account screenshot showing fan count, December 2025
~6,000 fans16 months after the call

The bottom line

I didn’t make Hope $87K. Hope did.

One coaching call didn’t build this business. The work came afterwards: testing, learning, adapting and making better decisions independently. That’s the part I’m most proud of. The goal was never for Hope to keep needing my advice. It was to help her understand her own business well enough to back herself.

1:1 Mentoring

Your business won’t look like Hope’s. It shouldn’t.

The point of 1:1 mentoring isn’t to give you Hope’s strategy. It’s to look properly at your page, your promotion, your audience and your numbers, and work out what I’d focus on next.

Explore 1:1 mentoring →

A note on results: Hope’s results are her own and aren’t typical or guaranteed. This case study documents her experience and business growth. Individual results vary enormously depending on the creator, audience, execution, time and many other factors.

Privacy: Hope’s identity and account details have been obscured to protect her business. Results and screenshots are genuine and shared with permission.

About Jane

My story

I didn't come into this with a following, a modelling career or a head start.

I was a mum with a full-time job who decided to give it a go. For the first six months I didn't even show my face, and for the first two years I built this business around a full-time career.

I learned by doing. I tested things, watched the numbers, paid attention to how people actually behaved rather than how I thought they should behave, and got very good at understanding the business behind the content.

Most of what changed my trajectory wasn't making more content. It was learning to make the content I already had work harder: understanding my subscribers, knowing when and how to sell to them, and putting my time where it actually made money.

Five years later, I'd built a multi-million-dollar creator business from scratch.

And I'm still in it every day.

I don't have an agency running my account. I run my own business and I'm still hands-on: watching what works, adapting as platforms and the market change, and dealing with many of the same decisions and challenges as the creators I coach.

Over the past four years, I've done more than 400 one-to-one coaching sessions. I've worked with complete beginners, established creators making good money, creators who've plateaued, and plenty of people who simply couldn't work out what wasn't clicking.

So when I give you advice, it comes from five years of actually doing this, plus hundreds of hours spent helping other creators do it too.

Don't just take my word for it

See what people I've coached have to say.

I've kept my coaching feedback public because I think you should be able to see what real people say before you decide whether I'm the right person to help you.

Read the reviews on Telegram →

The receipts

More than US$2.8M net.
From OnlyFans alone.

That figure is from my OnlyFans account alone. It’s entirely subscriber-generated income. I’ve never sold advertising on my page, and it doesn’t include income from other creator platforms or coaching.

Five years. 60 months. An average of more than US$47K a month.

The receipts are right here.

A note on earnings: these figures are my own historical earnings and are shared only to verify my experience. They aren't a promise, prediction or representation of what you will earn. Results vary enormously between creators and depend on many factors.

Work With Me

I've probably seen your problem before.

After 400+ one-to-one sessions with creators at every stage, there isn't much I haven't come across. Sometimes the problem is obvious. Often, it isn't. A fresh set of eyes can usually see what you can't when you're buried in the day-to-day of your own business.

Sticky notes pinned to a board with common creator questions, like 'Why is nobody buying my PPV?' and 'Why aren't they renewing?'

Which one are you?

  1. You want to start, but don't know where to begin

    There's endless advice out there, but it tends to be generic, conflicting or overwhelming.

  2. You're struggling to get people through the door

    You're creating content, posting and promoting, but it's not translating into enough new subscribers.

  3. You're getting subscribers, but leaving money on the table

    Pricing, selling, DMs, PPV. You need help maximising the income potential of the audience you already have.

  4. You've plateaued, or are going backwards

    What worked before doesn't necessarily work now. The market has changed, the platforms have changed, and your strategy needs to change with them.

  5. You know your business could be working harder

    Systems, organisation, efficiency and missed opportunities. Sometimes you just need a fresh set of eyes to see what you're missing.

One-to-one coaching

A personalised plan for your OF business.

This isn't a generic coaching call. I'll look at your page, your promotion, your positioning and how you're currently making money, then give you specific, actionable recommendations based on what I can actually see.

  • Promotion & growth

    What's working, what isn't and where I'd focus your time.

  • Monetisation

    Pricing, DMs, PPV, retention and getting more from the audience you already have.

  • Content & positioning

    What you actually need to create, how you present yourself and what may be holding you back.

  • Your next steps

    A clear set of priorities so you know exactly what I'd focus on next.

1:1 Mentoring

What's included

  • Pre-call review of your business
  • Personalised recommendations and priorities
  • Access to my private 400+ creator community
  • 30 days of follow-up Q&A support
60-minute 1:1 session US$320
Book a session

Other ways to work with me

Watch this space...

1:1 mentoring is just the beginning.

More ways to work with me are coming.

Notes from Jane

I've got thoughts.

Five years, hundreds of coaching calls, millions in earnings, and quite a few opinions along the way.

Browse by topic

Recent thoughts

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Guides

Coming soon

Get in touch

How can I help?

1:1 Mentoring

Want me to take a proper look at your business?

If you're stuck, plateauing or simply not sure what to focus on next, book a 1:1 session and we'll work out what actually matters.

Book a session →

Free advice

Just looking for advice?

Hundreds of practical articles on promotion, monetisation and running a creator business.

Something else

Got something else in mind?

Business, media or other enquiries.

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